Fifth secret. Who is my competitor
PM Underestimated by many brands, main strategy for others Community Management is one of the keys to humanizing your brand on social media and obtaining a return in terms of brand awareness and engagement. A set of actions that should be part of the routine of any company present on social media. What is Community Management? Let's imagine moving the conversation offline, to the main street of any city the window of a closed shop with the goods displayed in an aesthetically harmonious and chromatically studied way will attract curiosity in passers-by, but fewer customers than the window of an open business where can establish a dialogue with staff trained to represent the brand, empathetic and capable of responding to customer needs. Likewise, in a social world that is moving away from glossy feeds, from purely promotional copy and from the algorithms that defined avocado toast as the only dish eligible for a healthy social presence.It is important to study a strategy that brings our brand to consumers, making them perceive photo retouching a position of centrality in an authentic way. At AND EMILI we often raise the topic of community management with our clients, the dynamics of the platforms are constantly changing and the ways of interacting with your follower base evolve rapidly. In recent weeks I have explored the topic in depth by following the program for obtaining the Meta certification for Facebook Community Manager, which represents a real guide aimed at creating a solid community and encouraging exchanges of value between users on the platform.
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Below are some take-aways from the program aimed at Social Media Managers and Community Managers who want to transform their followers into an active and solid community . Do lots of tests Who will win between Kylie Jenner and Instagram? No Social Media Manager can ignore this challenge Luciana Ranaldo Luciana Ranaldo Aug , PM Official image of the petition I say it in the title, I confirm it here we cannot ignore this struggle. Especially if you are a Social Media Manager and equally if you are a company that expects everything from.
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