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Google displays a list of results ranked and sorted based on relevance. The relevance of a web page is determined based on some criteria imposed by any search engine. Why impose these "information leaks"? simple. Because every search engine wants to retain users by providing them with the best experience. For example, you can find the same product in two different stores, but the reasons why you choose to buy from a certain store are varied: either it's convenient, when it's near you, or you're interested in it The level of trust, the staff there etc. This happens with search engines as well.
Google realizes that it has competitors such as Yahoo, Baidu, etc., so it tries to provide the best user experience Customer Phone Number List possible. How does Google measure user experience? User/customer experience is at the heart of any organization. In Google's case, the improvement process began long ago, when the Google algorithm was still in its infancy. At the time, Google was paying special attention to keywords, and web developers took advantage of this loophole by using lots of keywords in their niche to generate traffic to their websites. It is true that Google displays their website at the top of the display list, but users are not too happy to see poor quality content. Google algorithm update As more and more SEO experts take advantage of the "doorways" left by Google and use black .

Hat SEO techniques to climb the SERP (Google Displayed Results Page), Google's algorithm has been improved, so the focus has shifted from the importance of keywords to content. The relevancy and time visitors spend on the site show what authority thinks in the field. Why is an SEO audit important? What is an SEO audit? An SEO audit is a thorough analysis of a website to identify current violations from an SEO perspective. The purpose of the audit is to make the website the best it can be, ranking it on the first page of search engine impressions. When performing an SEO audit,
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