This might lead to new content ideas or improve

cimeb91676@roho

First, the process of asking clients to participate in case studies is based on a relationship with the client that external writers do not have. This means your marketing team members will be able to pick up on certain points and respond appropriately. Additionally, interviews help strengthen existing relationships with customers and gather additional information.  your understanding of your customers.


If you decide to conduct the interviews yourself, you still need to deutschland phone number decide whether your copywriter will be present during the interview. At Plezi, external writers are not involved in the interviews we conduct with clients. Following this, we provide them with detailed profiles and interview summaries. 4. Get your customers to validate the case study Before publishing a customer case study, it’s crucial to get the approval of the customers in it. They may want to change certain information or make sure you are not revealing any information that may be confidential.




You can also ask your clients to sign a written agreement to ensure they agree to your use of the case study, their company name, and logo. Using Your Case Study Of course, you didn't go to all the trouble to see your case study languished in some dusty corner of the internet. Your case studies should be clearly visible on your website, and visitors should be able to find them easily.