Or cruise line. And advertisers are readytravels ads googleAnd competition will be higher than ever this year. The travel and hospitality industry has grown substantially over the past decade as in from 500 billion in gross bookings throughout the US to 800 billion and its still growing. So how can you win over consumers?Here are 10 ideas to improve your travel marketing strategy using PPC this year.1. Travel Search Stats A 30000-Foot ViewAccording to Google research 55 of leisure travelers go on just one or two trips a year. But they do a lot of research before.
Booking those trips.travel marketing statsEvery month millions Germany WhatsApp Number Data of people are searching using a variety of travel keywords. As Bing research found during a recent six-month period33 million people searched for airline tickets or reservations.29 million people searched for hotel or motel reservations.16 million people searched for vacation packages.14 million people searched for car rentals.10 million people searched for cruises.And many of those people are buying24 million people bought airline tickets or reservations.22 million people booked hotel or motel reservations.
11 million people rented a car.6 million people bought a vacation package.3 million people booked a cruise.Travel Marketing Tip Many travel consumers plan far ahead. Make sure you have offers that appeal to people who are ready to book long before they travel as well as last-minute travelers.2. Understand the Traveling Customers JourneyWouldnt it be great if someone did a search on a travel keyword saw your paid search ad clicked and immediately converted? Unfortunately todays customer journey is often far more complex.In fact as detailed by Think With Google one person can have hundreds of interactions with brands while
發表於 2024-3-11 17:34:07
