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The DKIM and SPF protocols protect your contacts against spam, while strengthening the security of your email address. If hackers use your addresses to send fraudulent emails, they will go straight to spam. Create subdomains Subdomains help you separate your email types. For eample, create a subdomain to send your transactional and order tracking messages, another for your monthly newsletter and a final one for your targeted marketing emails. This ensures that the reputation of one address does not affect others. Boost engagement on your emails ISPs place a lot of importance on engagement rate in their filtering algorithms.
Give your recipients valid reasons to open and click on your emails. Make your emails Albania WhatsApp Number responsive of emails are opened on mobile. Find relevant content ideas news about your company, product updates, howtos, event information, white papers or guides, etc. Work on the duration and frequency of your campaigns to emails per month are sufficient to ensure the visibility of your business, without annoying your subscribers. let users know when they sign up for your emailing list . Segment your subscriber list to create personalized emails.
If your contacts feel that your content directly addresses their problems, they will click on it more easily. Send a confirmation email to any new subscribers to your list you ensure that subscribers are fully qualified and motivated to receive your great tips by email! Clean out your subscriber list regularly A simple way to maintain your sender reputation is to clean up your subscriber list. Inactive people do not click on your emails, which reduces your engagement rate and therefore its quality in the eyes of ISPs. Sort regularly! Create a reactivation or remarketing campaign to wake up sleeping contacts.
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