By adding citations across the internet in the forms of listings and reviews

[email protected]

Data aggregator networks, such as Neustar Localeze and Data Axle, for a small fee, distribute your business information to a network of other sites and directories. BrightLocal offers a service that submits to five major data aggregator networks, making this painless. Finally, industry-specific or niche sites are sites that publish listings that are directly relevant to businesses in a specific industry, such as Zillow for real estate agents or Avvo for lawyers. Why is local citation building important? Here are a few reasons building local citations is so important for businesses. Helps with SEO Citations play a crucial role in local SEO by .


communicating to search engines the legitimacy and prominence of your business in your area. For example, anyone could claim that they’ve been in business doing lawn care in a certain city for multiple years, but without proof, why Iceland Phone Number should they be believed?, it convinces Google that you’re worthy of them ranking highly when someone in that area searches for their lawn care needs. Consistent and accurate information about your business across multiple sources establishes trust and credibility, improving your search engine rankings and visibility in the search that will drive traffic to your website.





According to one study, citation signals account for % of local search ranking factors. chart from whitespark showing local search ranking factors for organic and map pacl results Source Therefore, small businesses that want to show up in local search results and attract more customers must ensure they have accurate and consistent citations. It’s worth the effort. Build trust with prospective customers Accurate and consistent citations can also help build trust with potential customers, increase your credibility, and establish your business as an authority in your industry. People trust reviews as much as they trust personal