The Global SME is committed to e-commerce

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In today's digital age, it is no surprise that large companies around the world are investing heavily in e-commerce.
Even so, many SMEs still ask questions about how to be successful in e-commerce and what is the path to take their companies to a global level.
As a way to better understand the challenges SMBs are experiencing when it comes to e-commerce , DHL distributed a survey to US SMEs, including its customers. The company received more than 14,000 responses.

Among the conclusions, companies that bet on electronic commerce are obtaining exceptional returns.

A quarter of respondents said they expected Ecuador Mobile Number List their e-commerce sales to increase by 76 to 100% in the first quarter of 2018, compared to the same period last year.

That represents a huge growth opportunity in the global e-commerce space for companies of this size.

Shoppers now have everything at their fingertips, and many prefer the online shopping experience.
It is becoming clear that for SMEs to survive in the retail space, they must have an e-commerce component. Most of the respondents emphasized the importance of online shopping.

The Global SME bets on e-commerce
The Global SME bets on e-commerce

To be successful globally, understanding customs is a necessity.
When asked what SMEs should prioritize in their e-commerce strategy to be successful globally, the number one answer, with 35% of the votes, was understanding international trade policies and customs requirements.

This was followed closely, with 29% of respondents noting that SMEs should prioritize researching potential markets and understanding the new customer base in those markets.

Cybersecurity remains a concern .
Nearly one in two respondents (48%) said the most important investment e-commerce companies should make in 2018 is in cybersecurity.

Global e-commerce has many advantages.

Competition among e-commerce companies is intense.
To gain a competitive advantage, SMEs are taking their e-commerce activity global, which has proven to be beneficial in many ways.
               


When asked about the biggest advantage to leveraging the international market over domestic sales, the best answer, with 36% of the votes, was the ability to offer higher salaries to employees. This was followed by 29% of respondents saying the biggest advantage was increased sales.

E-commerce is growing and SMEs are confident that growth will continue throughout the year.
The results reveal that e-commerce is, and will continue to be, a profitable investment for SMEs, and that global e-commerce is the natural next step to grow and gain an advantage over the competition.