Decide whether to count total or unique conversion

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If they happen in different sessions. Of course, if you want to count each conversion separately, you can have a record of all conversions. For example, if the same user could make multiple purchases. Now you understand the need to set up conversion tracking directly through AdWords. You have to decide how you are going to define a conversion and what you are going to track. A conversion should be correlated with someone showing interest in your business, beyond a casual visit. We are also talking about any activity in the form of a free electronic download. If you have an e-commerce site, you must define every purchase as a conversion.

After you have determined the tracking of a conversion, you Special Data can then go on to configure the tracking code and put it on the site. How do you create a conversion tracking code for AdWords? AdWords offers a simple step-by-step process for setting up a conversion. Within your AdWords account, click Tools in the navigation bar and select Conversions from the drop-down menu. When you start creating a new conversion, you'll see several options for conversion sources. How do you customize? Next, you can customize several conversion options. Name: Give the conversion a custom name to distinguish it from other conversion points on your site.







Value: Associates a currency value with a conversion. Count: s. The "unique" setting will not count multiple times if the same person clicks more than once. Conversion windows: The time/duration of crediting an  For example, it is possible that, in a 30-day conversion period, a person who clicked on an ad at one point returned to your site a few weeks later. It will be credited as an AdWords converter. Category: Designates a conversion such as a purchase, signup, key page view, or others. Optimization: Choose to use this conversion for AdWords bidding strategies.