Importance of various ranking signals

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A good example is this research on the i done by SEMrush. They analyzed 600,000+ keywords and identified trends that they found in the top ones. This demonstrates their expertise and proves their thought-leadership on the subject. New call-to-action The value of case studies has also been widely discussed. These are essentially testimonials of how your best customers use your product so they can be very powerful pieces of content.

When creating case studies, be sure to include quotes about Bahamas WhatsApp Number which specific features of your product helped your client to solve their biggest challenges. 4. (Live) video content While becoming a known name in the industry by writing superb content is great, becoming a known face can be equally as important. And what better way to present your face to your audience and build a connection with them than through video content. For starters, you can create a Youtube channel and start inserting clips into your posts.



Later on, the video can be the sole focus, and the text can be in the supporting role.A good person to look up to in marketing space is definitely Brian Dean. And here is one of his videos where he is talking about an advanced SEO strategy, something many would consider to be a thought-leadership content. When you build a decent following, you might even consider doing some live streams and webinars, at least if you are in the industry where your target audience wants to engage with you this way.